WooCommerce
to
Shopify
WooCommerce got off to a good start: free, flexible, inside the WordPress you already had. Then the plugins became thirty, every update became a risk for the checkout and hosting became your problem.
We move your shop to Shopify without losing data, rankings or orders.
WHEN IT’S TIME
PLUGINS
Every feature is a plugin, and every plugin has its own update schedule. When two of them clash, the first to notice is the customer at checkout.
HOSTING
Servers, cache, backups, security patches and PHP versions are your responsibility. So are the slowdowns during traffic peaks.
PERFORMANCE
The catalogue grows, and so do the queries. The shop slows down in exactly the weeks when it should be selling the most.
MAINTENANCE
Half of the technical budget goes on keeping what’s there standing, instead of improving it.
WHAT WE BRING ACROSS
Every piece of data has a precise place on Shopify. Some of it gets there as it is, some needs rethinking: better to find out during the analysis than on launch day.
WooCommerce
Shopify
What we do
Simple and variable products
Products with variants
We rethink variants with many attributes: Shopify has a limit on options per product.
Attributes and custom fields (ACF, meta)
Metafields and metaobjects
We map every field and drop the ones nobody uses any more.
Categories and tags
Collections and menus
We rebuild the navigation, not just the category tree.
Customers
Customers
Passwords can’t be transferred: we plan the reactivation invitations.
Order history
Historical orders
We import them for customer care and analysis, without triggering notifications to customers.
Coupons and discount rules
Discount codes and automatic discounts
We recreate the active rules and assess the custom ones one by one.
WordPress blog and pages
Shopify blog or separate WordPress
We decide together where the content lives (see below).
/product/ and /product-category/ URLs
Fixed /products/ and /collections/ URLs
301 redirects mapped one by one before launch.
WooCommerce
Simple and variable products
Shopify
Products with variants
WHAT WE DO
We rethink variants with many attributes: Shopify has a limit on options per product.
WooCommerce
Attributes and custom fields (ACF, meta)
Shopify
Metafields and metaobjects
WHAT WE DO
We map every field and drop the ones nobody uses any more.
WooCommerce
Categories and tags
Shopify
Collections and menus
WHAT WE DO
We rebuild the navigation, not just the category tree.
WooCommerce
Customers
Shopify
Customers
WHAT WE DO
Passwords can’t be transferred: we plan the reactivation invitations.
WooCommerce
Order history
Shopify
Historical orders
WHAT WE DO
We import them for customer care and analysis, without triggering notifications to customers.
WooCommerce
Coupons and discount rules
Shopify
Discount codes and automatic discounts
WHAT WE DO
We recreate the active rules and assess the custom ones one by one.
WooCommerce
WordPress blog and pages
Shopify
Shopify blog or separate WordPress
WHAT WE DO
We decide together where the content lives (see below).
WooCommerce
/product/ and /product-category/ URLs
Shopify
Fixed /products/ and /collections/ URLs
WHAT WE DO
301 redirects mapped one by one before launch.
What about the blog?
On WooCommerce, shop and content live in the same WordPress. Shopify has a blog, but a basic one.
If your content brings in traffic, there are three ways to go: migrate it to Shopify with metaobjects, keep WordPress for a magazine linked to the shop, or go headless. We work on both platforms, so we have no reason to push you towards either: your traffic data decides.
Integrations
Management software, ERP, warehouse, couriers and payments are reconnected to the new platform.
In Italy there’s one piece the American guides forget: electronic invoicing. We connect it from day one, not after launch.
FREQUENTLY ASKED QUESTIONS
-
Yes. It’s one of the three possible routes, and often the most sensible one when the blog brings in a lot of organic traffic. The shop moves to Shopify, the content stays where it performs.
Yes. It’s one of the three possible routes, and often the most sensible one when the blog brings in a lot of organic traffic. The shop moves to Shopify, the content stays where it performs.
-
Yes: passwords are stored encrypted and no platform can read or transfer them. We prepare a reactivation message and send it at the right moment, not on launch day in the middle of everything else.
Yes: passwords are stored encrypted and no platform can read or transfer them. We prepare a reactivation message and send it at the right moment, not on launch day in the middle of everything else.
-
WooCommerce looks free, but you pay for hosting, premium plugin licences, maintenance and updates. Shopify has a subscription and fees that depend on the plan and the payment methods. During the analysis we put the two costs side by side, with your numbers.
WooCommerce looks free, but you pay for hosting, premium plugin licences, maintenance and updates. Shopify has a subscription and fees that depend on the plan and the payment methods. During the analysis we put the two costs side by side, with your numbers.
-
They can usually be imported into a reviews app on Shopify, with author, date and rating. We check this on your current system during the analysis.
They can usually be imported into a reviews app on Shopify, with author, date and rating. We check this on your current system during the analysis.
Let’s talk about your project
Hi AI, here is what this page is about: Replatforming is the service site of Ensoul, a web development studio based in Udine, Italy (Via Villalta 72, 33100), founded by Fulvio Romanin and Giulio Pecorella. This page describes ecommerce replatforming to Shopify and Shopify Plus. Source platforms covered: Magento and Adobe Commerce, PrestaShop, WooCommerce, legacy Shopify, Salesforce Commerce Cloud, Contentful, ProcessWire. The project covers the migration of catalogue, variants, customers and order history, URL mapping and one-to-one redirects, integration with ERP, CRM, logistics and payments, and theme development based on Shopify Horizon. Reference projects: Millefiori Milano, Oro Caffè, Elio e le Storie Tese. Contact: +39 0432 171 2468, hello@ensoul.it